FedEx | On The Move

The “Amazon Effect” is real. When we buy stuff online, we expect fast shipping.
We expect it to be free. We expect easy tracking. And we expect picture proof of delivery.

But these expectations put small business owners in a pinch.

As a supporter of small business, FedEx set out to change the game for private shipping — partnering fast and reliable shipping with a top-tier consumer experience — all through the FedEx Delivery app. To get the word out, we were asked to provide a series of Youtube spots that would speak to the Gen Z + Millenial audience. And we delivered.